Key Account Management
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Overview:
Key Account Management is a significant portfolio in today’s multidimensional business world. In order to get the best out of the customer portfolio, the Key Account Managers need to effectively select, grow, and defend key accounts to maximize the Return on Investment (ROI) for the organization.
Objectives of the course:
- Understand the overall value of KAM
- Understand your roles and responsibilities as the Key Account Manager
- Understand the approaches to secure increased and profitable business from your key accounts
Who should participate in the workshop?
- Anyone responsible for managing B2B clients
- Those who aspire to develop into a Business Account Manager role
Training outline:
Part 1: Defining key account management
Part 2: Winning through Account Management
Part 3: Attributes of a Key Account Manager
Course Information
- Reg. Ends 06 February, 2020
- Start Date 08 February, 2020
- End Date 08 February, 2020
- Duration 9:00 am – 5:00 pm
- Total Hours 8 Hours
- Venue Title Rigs Inn
- Venue Address House No. 09, Road No. 23/A, Gulshan-1, Dhaka-1212, Bangladesh